
TENERIFE’S upmarket hotels attracted more than 10% extra visitors in July against the corresponding month last year.
In fact, there was another ray of sunshine all round for the Island this week when overall figures released by the Government’s Research Department of Tourism for that period rose by nearly 9% to 450 554, in comparison with last July. It is no coincidence that the euro against the pound has risen by some 15% from the same period last year. That, in effect, means that hotels are that much cheaper now for British holiday-makers. And the news is even better for Tenerife when measured against the Icelandic ash-cloud controversy earlier in the year, which caused havoc in the airline industry for weeks and dissuaded many people from travelling abroad. Add that to the recent threat of strikes by airline crews, which would again have put people off flying, and the tourism figures look even rosier. Happily, those disputes were either settled recently, or put aside until the autumn, which means we should be able to look forward to even better figures for August. The hotel trade improved by 2.89% to 262,789 tourists, while the other sectors enjoyed an increase of 5.02%, attracting 187 765 visitors.
In the main holiday-maker areas, the south accounted for 364 189 visitors - 7.14% more than last year - with the north hosting 72 923, representing an 8.70% decrease.
Overall, for the first seven months of 2010, Tenerife recorded a total of 2,765,488 tourists, which is an improvement of 1.35% on that period last year. Of great importance was the fact that Britain and Germany, the two main markets, had increases of 14.79% and 9.31% respectively. Other countries, especially France (up 37.42%), Russia (26%), Italy (9.85%) and Belgium (9.38%), also made big contributions to the tourism growth. |